the overflow experience
A 12 month, hands-on, high-touch mastermind with strategic direction for entrepreneurs ready to scale to multi 6 and 7 figures a year. This is where you stack recurring revenue with intention, implement a proven and sustainable sales process, and build the structure that allows your business and your life to feel expansive and free.
Inside Overflow, we focus on elevating your entire business and life, focusing on your brand identity to be in the top 1% of your industry, your leadership and support you in scaling with more freedom so your business consistently compounds revenue while you build a life that feels as good as it looks.
I'm ready
You didn’t build your business to feel unclear, dysregulated and stuck to your phone 24/7.
Overflow is your step-by-step, personalised blueprint for scaling to millions. A space where your income stacks month on month, your offers are selling without you working 247, and your business begins to operate with the freedom and ease you’ve always envisioned. It’s intentionally designed to give you high-level strategy and unwavering support as we partner together to scale your empire.
You’re making money but it still feels like you’re winging it.
You’re working harder than ever, but there’s a constant sense that something isn’t quite adding up. The money is coming in. You're signing clients. The results are real. But behind the scenes, everything feels fragile.
You can't figure out what you're not seeing bigger growth, so you lay in bed at night and wonder, “Why does this still feel so hard?”
You're posting daily, but enquiries are slow.
You're selling daily, but revenue isn't increasing.
You're signing unaligned clients just to get in cash.
You're holding it all together, and it's heavy.
You’ve built something you’re proud of. You know your work is powerful and you can help so many people.
But right now, you can’t help but feel like you’re duct-taping your business together and you aren't sure what to do now.
the truth is what got you here, won't get you to multi 6-7 figures.
You’ve reached a point where your current plan alone can’t unlock your next level.
The systems you built in the beginning, the strategies that once worked, even the identity that helped you grow, they’re no longer enough to carry the weight of a multi 7 or 7 figure business.
Scaling from here requires clearer structure, better positioning, and a level of strategic thinking that matches the leader you’ve become, not the one who was simply trying to gain traction.
This is the moment where you stop patching gaps and start building with intention. The moment where you step into decisions that elevate your brand, strengthen your sales, and create a business that expands without draining you.
This stage isn’t about doing more. It’s about evolving into the version of you who can hold more sustainably and confidently.
It’s about time you scaled to 20K–100K months and felt damn good doing it
Overflow is where we work together to scale your business with systems and strategy that's designed around your vision and desires.
I'm ready
overflow is for you if...
→ You're showing up consistently but you can feel yourself hitting a ceiling you know shouldn’t be there.
→ You’re craving a room that stretches you but also gives you the hands-on, high-touch mentorship you crave.
→ You want recurring revenue that feels predictable, so you're starting each month with multi 5-figures locked in.
→ Your business revenue is fairly stable, but your time freedom is incredibly limited and you feel you're working all the time.
→ You’re fed up of investing in coaches that give surface-level advice instead of real strategic direction to see results.
→ You no longer want to feel like you're building your business in survival mode and want a clear path for sustained scalability.
You’re building a business that feels high-impact, high-freedom, and highly profitable.
Maybe it’s your next £20k month, or maybe it’s your first 7-figure year, but either way you know you don’t want to scale through chaos, back-to-back low converting sales calls, funnels, or cold outreach.
You’re here because you want a few simple things:
IMPACT
You don't want to build this business that ultimately feels like you're still in a 9-5.
You're ready to build your business in a way that fuels your live, whether that's out for morning walks watching the sunrise, or traveling the world, you want to live life on your terms, no one elses.
FREEDOM
You want a business that brings you happiness, spaciousness and peace.
You want to be around the coolest humans, people that help you rise, work with legendary clients and wake up every day living your dream, having the time of your life, and feeling incredible.
JOY
the method behind our results
We know how to scale businesses, and our 5 part framework is the vehicle behind our clients wins.
IDENTITY
MESSAGING
ARCHITECTURE
CONVERSION
DELIVERY
This is where you’re becoming the version of yourself who can lead, decide, create, and hold the results you want. You’re upgrading your beliefs, standards, and behaviour so you show up with clarity, confidence, and self-trust.
IDENTITY - BUILD INSTANT AUTHORITY
MESSAGING - BECOME THE ONLY CHOICE FOR YOUR CLIENTS
This is where you’re defining how the industry sees you. You’re clarifying your message, your voice, your authority, and the unique truth that sets you apart. You’re becoming the person who is instantly recognisable, deeply resonant, and clearly the only choice for your ideal client.
ARCHITECTURE - Build the business model that carries your vision
This is where you’re building the actual structure of your business. You’re designing a clean, scalable offer ecosystem that creates stability and long-term growth. You’re making your business simpler, stronger, and fully aligned with the future you’re stepping into.
CONVERSION - Turn interest into effortless yeses
You’re learning the psychology of demand, leading your audience confidently, and selling in a way that feels natural and powerful. You’re creating consistent results because you know exactly how to guide someone into a yes.
DELIVERY - Create results clients stay for and resign
This is where you become the expert clients stay with. Your experience, coaching, and container design create deep results which is why clients renew, upgrade, and refer with ease. Your reputation strengthens and your retention grows, and your work becomes the standard.
We're celebrating 2M+ in client results in 2025.
so what makes overflow different?
Most masterminds hand you somewhat of a strategy, give you a handful of calls, and send you back into your business to figure out the gaps alone. Overflow isn’t built like that.
Overflow is where women come when they’re done playing small and ready to operate at their fullest capacity. You’re not just learning frameworks or collecting more information, you’re being guided, seen, challenged, and held to the standard of the woman you’re becoming.
Inside Overflow, you’re not another name on a Zoom call. You’re supported at a depth most programs can’t reach. We look at your identity, your positioning, your business model, your demand, and your delivery, the entire ecosystem, not just the surface-level symptoms. You get strategic eyes inside your business.
And then there’s the room itself. You’re surrounded by women who move with intention, who take action quickly, who think creatively, and who expect a lot from themselves.
That’s what Overflow delivers.
and we do it with high-touch, hands-on, personalised support.
→ Overflow kickoff call to get your initial business audited, gaps identified and kickstart your revenue growth.
→ Bi-weekly hot seat mastermind calls with Brianna Johnston.
→ Bi-weekly hot seat mastermind calls with Overflow somatic co-coach, Tiffany Homan.
→ Weekly co-working and accountability calls.
→ Weekly project and content reviews, and strategic audits.
→ On demand access to direct coaching from Brianna every week, Monday - Thursday.
→ Overflow portal of trainings intentionally designed in a methodical way for your growth.
a few of our epic client results
Sarah M invested with me, now makes 5 figures a month, spends the mornings walking her dog in the forrest and going on holidays with her husband.
Sara V was new in business, invested with me, and just had a 100k sales month whilst traveling the world and making memories with her husband.
Kamaria S wanted a more stable income, invested with me, and now makes 30-50k a month passively. In fact, she just had a 41k cash day and is taking the whole of December off for a family holiday.
Naomi M was inside another mentorship container, invested with me, and just had a 9k cash week, and has now upgraded for more 1:1 support with me to scale to 30k months.
Emily now makes multi 5 figures a month around her kids, works from home, goes for coffee dates with her toddler and doesn’t miss a single second with her family.
PLUS:
→ 100k launches
→ 300 leads from 1 TikTok post
→ 44k cash weeks
→ Over 75% revenue growth in 1 year
→ 41k cash day
→ Signed 4 x high ticket clients in 2 days
...and so much more.
I'm ready
"Before Overflow, I was stuck. I’d worked with other coaches, joined other programmes, and I still felt like I was second-guessing everything. I was making just enough to get by and definitely not feeling confident in my offers. Now? I’ve signed five new clients, launched my highest-ticket programme yet, and made more in one month than I did in the previous five combined. I finally feel like I’m building something that can last"
"Working with Brianna changed everything. She didn’t just give me strategies. she helped me see myself differently. I stopped hiding, I raised my prices, I cleaned up my offer suite, and I signed my first 4-figure client within days. Overflow gave me clarity, confidence, and a business I’m actually excited about again"
So what's next?
If you're ready to join Overflow, here's what you need to do...
FILL IN THE APPLICATION
Either click the 'I'M READY' button on this page or reach out to Brianna via IG to apply. We're not here just to make a sale - Overflow is application-only so we can make sure we can genuinely help you.
LOCK IN YOUR SPOT
Once you’re approved, you’ll choose your payment plan and officially claim your seat inside. Once inside, you'll complete your client onboarding and we'll get your kick-off call in the diary.
PLUG IN AND SCALE
You’ll get immediate access to everything inside Overflow. Clarity? Check. Strategy? Locked in. Support? Already here. Now we scale with confidence, and peace, and make a lot of money and impact.
overflow is built to be your home. forever.
The support, the strategy, the identity work, and the room itself are designed to hold long-term growth, not quick wins or temporary shifts.
This is why our re-sign rate is extraordinarily high. Clients stay, renew, and deepen their work here because they experience results they can’t replicate anywhere else.
Overflow becomes the place you come home to as you rise. It’s where you’re supported, challenged, and anchored at every stage of your evolution.